Microsoft Dynamics CRM Articles

Maximize the Value of your Custom Business Applications with Microsoft Dynamics CRM

To achieve strategic advantage, companies often look to their information technology (IT) departments for line-of-business (LOB) applications that help them outperform their competitors. Whether it is a business intelligence application that provides managers with unique insights into market opportunities, a business process application that enables rapid delivery of products and services to market, or a customer relationship application that helps the company differentiate with superior customer service, business applications are often critical to creating competitive advantage.

However, IT faces a number of challenges when providing these applications. Constraints in skills, budgets, and time can significantly limit successful delivery of these applications. Addressing these challenges with the proper application frameworks, tools, and infrastructure is a strategic, business-critical decision.  Read more

The xRM Advantage for Solution Builders

Solution builders—the people and organizations that use software and infrastructure to create custom solutions to business problems—face increasing expectations that they will be agents of IT savings in addition to serving as trusted, strategic partners for corporate success. Recent industry experience shows that application platforms can provide the means for solution builders to be strategic while simultaneously cutting custom solution costs. This paper will examine the ways that application platform choices can drive the success of the solution builder as a value-added strategic partner, with particular focus on the capabilities of the Microsoft Dynamics® CRM xRM application framework.  Read more

Microsoft Dynamics CRM and YOU

The success stories are countless. The company names are impressive. The productivity and bottom line savings are remarkable. ING, Nikon, Sara Lee, Volvo, and United Way have all employed Microsoft Dynamics CRM and published striking results. The City of London, Britax, Jelly Belly, and Hard Rock International have also posted significant increases in productivity and financial savings employing CRM. And for every Fortune 500 company utilizing the tools of Microsoft Dynamics CRM, there are dozens of smaller and mid-size businesses boasting similar successes. But Microsoft Dynamics can do so much more. It can do and be just about anything your company needs. . . And this article is incomplete without adding your company’s name to the list of benefiting and booming clients. This article needs you.  Read more

Microsoft Dynamics CRM vs. Salesforce.com: A Heavyweight Battle in 6 Rounds

And now, for the heavyweight battle that we’ve all been waiting for. . . In this corner, may I introduce the formidable Salesforce.com, a company that sells Customer Relationship Management (CRM) delivered through the software-as-a-service model. It boasts impressive partnerships with Google, IBM, and Cisco. Salesforce.com, based in San Francisco, focuses on financial services and the public and high tech sectors. It approaches this clash of the titans with confidence because of the growing market opportunity for its deployment model. And in this corner, may I introduce the impressive Microsoft Dynamics CRM, created by a software behemoth, proud of its multiple deployment options tailored for any need. Boasting a flexibility to grow with its consumers, Microsoft Dynamics CRM claims superiority because of its ubiquitous presence and success. Ready to meet its rival, Microsoft Dynamics CRM is fueled by its wizard-based reporting designed for intuitive user end reports and analysis. May the best product win. . . Read more